Case Study: Being Anonymous
The CEO of a European app development company wanted to hear his employees’ feedback and ideas about the direction of the company. He used surveys and polls, which only 60 to 70 percent of employees completed. It was a decent return, but he wasn’t hearing from everyone and the ideas weren’t free-flowing. Plus, the surveys required several email reminders, and the CEO had to give everyone at least a week to complete them....
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